Today, I’m recommending the one site I suggest folks go to for the low-down on all things “green” including clarity about just what that buzz word, to beat all buzzwords, really means. The site is www.GreenOptions.com . On the home page, the site’s purpose is prominently and simply defined, “Green Options is a community and network of blogs dedicated to helping you figure out what sustainability means to you. Pick a channel above or browse around.” (I am envious of the clarity of the statement, something I’m working on that with regard to my mission…)
The GreenOptions.com website is divided into three main categories which they refer to as channels ~ News & Opinion, Family & Lifestyle and Business & Technology ~ with a group of related blogs clearly featured on each “channel.”
Like the WorldChanging.com site I featured in yesterday’s blog entry, GreenOptions.com taps into the knowledge base and recent experiences of a number of writers and players in the field. The home pages of each channel provide a summary of the most recent blog entries along with listings of latest forum discusssion topics. It’s a great way to quickly check and see if topics of particular interest to you have newsworthy events or discussions. You can get a quick overview of the latest or dig deeper by connecting to the quality blogs of these experts. Of course, if you are at the RSS feed level of computer literacy (don’t look at me!), you can subscribe to RSS feeds of those topics near and dear to your own personal green goals…
Specifically, there’s a series I happened upon under the Business & Technology “Channel” (subgroup) of GreenOptions.com – The blog named Ecopreneurist caught my eye and the entries did not disappoint. Writer and Graphic Design entrepreneur Megan Prusynski recently wrote a great piece called “Finding Your Path: Defining Green For Your Business.” Here’s an excerpt:
Building your green business, or greening an existing one, is a journey. And like any journey in life, you may have to blaze your own trail.
Sustainable business models are a rather new phenomenon – there aren’t exactly a slew of entrepreneurs out there concerned with a triple bottom line. So although there are many places you could turn to find a checklist for greening your business, you probably won’t find one that’s an exact fit for your company. The best solution is to define for yourself what it means to be a sustainable business, and make your own checklist of actions and standards to hold yourself to.
Your green checklist will be something that’s unique to your business and industry.
Megan’s blog entry is a fabulous summary that provides specifics about defining your green goals as a part of your overall business plan. Great links to key definitions and a helpful checklist, great writing, great info, time well spent for sure! To read the rest of her great article, I suggest those of you with your own business read the rest of the post at http://ecopreneurist.com/2008/03/28/sustainability-an-essential-part-of-business-planning/ .
In her article, Megan references her personal effort to chronicle her experiences starting her own mission-driven business… I’ll be checking in on her site and learning from Megan’s experiences as I focus on the launch of my own mission-driven, triple-bottom-line business startup! To learn more about Megan and her personal experiences starting her mission-driven business, you can visit her bio page http://greenoptions.com/author/meganprusynski .
Remember my warning! Time flies when you are online – find that “happy medium” of gaining inspiration and ideas without losing hours of your day to virtual adventures in cyberspace! TIME CONTROL TIP: Make a mental note of the time right now. Take control of your time by deciding how long you will spend online and the time by which you will stop your cybertravels and get busy putting all you’ve learned to use in your personal life and/or your own business!
My time is up! Back to work… N.